Title:

Dr.

Name:

ROBERT EDWARD SUPHIAN

College/School/Institute/ Directorate/Unit:

University of Dar es Salaam Business School

Department/Section:

Marketing

Position:

Lecturer and Head of Marketing Department

Current Summarised CV/Profile:

Trained in Science, Business and Trade programs. Joined the University of Dar es Salaam in year 2002 as a student and have been employed since year 2009. 

Professional Details:

Level of Education: PhD Dong-A University South Korea

Specialised areas of teaching: Marketing, International Trade and Economics

Research interests: Global Value Chain, Export Competitiveness, Trade Negotiations 

Recent projects: NA

Recent publications:

Dev, J. and Suphian, R. (2020), Local Participation and Satisfaction with Developmental Projects: Segmentation of Saemaeul Undong Participants in Tanzania, Tanzania Journal of Development Studies, Vol. 18, No. 1, pp. 101-111.

Marius, R., Dev, J. and Suphian, R. (2020), Determinants of Soft Drink Customer Satisfaction and Purchase Intentions: Comparison between Tanzania's and South Korea's Customers, Business Management Review, Vol. 23, No. 1, pp. 70-78.

Membership and Registration:

Professional:

Councils/Boards/Committees:

NA

Important Contribution:

Co-Founder of Korean Studies Center at the University of Dar es Salaam (KSC-UDSM)